It is a project that is part of the 2025 project: the confluence. It is an establishment under construction which is therefore young in terms of its competition. It will therefore be unknown on the market like any company that is just starting out.
This establishment proposes several services: wave pool, slides, relaxation area,... It will be in modern buildings and we can notice a lot of competition.
As for our work, it is the creation of a name and a universe. The realization of a dynamic and natural brand, as well as a visual signature and a link between all the proposed spaces.
It is necessary to have a great visibility and to answer this demand it is necessary to have a presence on the social networks, to have a website and to have a communication strategy.
To correspond to this project we have highlighted the important words that will follow us throughout the realization of the identity.
The key words are nature, laughter, family, water and softness.
The universe that has been released are the space, the natural, the aquatic side, the fun and joy.
The chosen guideline is maritime with marine animals that remind us of the French New-Aquitaine with its coast on the Atlantic Ocean.
With @la_ma_hood in Instagram.